Powered by the new ultra-efficient NVIDIA Ada Lovelace, 3rd generation RTX architecture, GeForce RTX 40 Series graphics cards are beyond fast, giving gamers and creators a quantum leap in performance, AI-powered graphics, more immersive gaming experiences, and the fastest content creation workflows.
Gaming performance in the latest titles rockets by up to 2X, and by harnessing DLSS 3 and new Ada innovations, developers can boost performance by up to 4X in fully ray-traced titles. In creative apps, GeForce RTX 40 Series graphics cards provide up to 2X the performance in 3D rendering, video export speed, and AI tools.
With the new GeForce RTX 4090 and GeForce RTX 4080, your system will have the power to render fully simulated, fully ray-traced worlds at the highest resolutions, with incredible levels of detail and unbelievable performance. Portal with RTX, NVIDIA Racer RTX, and Cyberpunk 2077’s new Ray Tracing: Overdrive Mode launch soon, demonstrating the incredible experiences developers can now deliver with GeForce RTX 40 Series graphics cards.
Ada also powers new features that further enhance your experience: NVIDIA DLSS 3 multiplies frame rates using the new Optical Flow Accelerator; NVIDIA RTX Remix enables you to easily make incredible mods with ray tracing and DLSS for classic games, like Portal with RTX; Shader Execution Reordering revolutionizes ray-traced rendering; AV1 dual encoders speed up video exports by up to 2X, and significantly improve quality in livestreams and video calls.
The benefits of Ada extend to existing features, too. For gamers, NVIDIA Reflex makes your games even more responsive, with system latency as low as 10 milliseconds in top esports titles, and GeForce Experience can now record gameplay at up to 8K 60 FPS in HDR. For creators, NVIDIA Broadcast, a free NVIDIA Studio app that eliminates microphone background noise and enhances your camera for video calls and streams, applies effects up to 2X faster than prior gen. And NVIDIA Omniverse creators gain an average 2X speed up in real-time RTX ray tracing and interactive path tracing performance with Ada.
Game developers and app creators are already taking advantage of these and other Ada enhancements, bringing NVIDIA DLSS 3 to over 35 games and apps, including A Plague Tale: Requiem, Cyberpunk 2077, Microsoft Flight Simulator, and Warhammer 40,000: Darktide, and top real-time 3D apps, including Unreal Engine, Unity, and NVIDIA Omniverse. Full ray tracing is coming to Cyberpunk 2077, Justice, and Portal with RTX. NVIDIA Reflex launches soon in 8 new games, including Overwatch 2 and Cyberpunk 2077. And all features are supported by our extensively-tested Game Ready and NVIDIA Studio drivers.
When you upgrade to the GeForce RTX 40 Series, you’re not just getting the fastest GPUs in existence, you’re being welcomed into the world’s most advanced GPU ecosystem, filled with applications and technologies that leverage our decades of experience, industry-leading AI, and class-leading hardware to enhance your PC experience every second of every day.
Watch our GeForce Beyond presentation on demand, and read-on below for more details about each announcement.
Marvels Of The NVIDIA Ada Lovelace Architecture
The NVIDIA Ada Lovelace architecture at the heart of each GeForce RTX 40 Series graphics card delivers a massive generational leap in performance, efficiency and capabilities. Built on a custom TSMC 4N process, with up to 76 billion transistors (compared to last-gen’s 28 billion), Ada is the world’s most advanced GPU architecture ever created.
Ada is incredibly efficient, with over twice the performance at the same power compared to Ampere, and excellent scalability and overclockability as power is increased.
